Greg Dalgetty, Editor
Your Business|Managing Your Practice
CEO Spotlight: Chubb Canada | Canadian Insurance

CEO Spotlight: Chubb Canada

Ellen Moore discusses communication strategies, cyber insurance and the broker channel

This an edited excerpt from our December issue, where we talked to the CEOs of some of Canada’s largest insurers. Read the full story here.

It’s been two years since Chubb was acquired by Ace Limited, and Chubb Canada president and CEO Ellen Moore says it’s been a smooth transition—both for the insurer and its broker partners.

“In Canada, we’re really excited about the continuation of the journey, and of the expanded product capabilities and services that the coming together of these two companies brings to our brokers,” she says. “The integration has not stopped us from being very market-facing. We’ve been very visible to [brokers].”

The key to the transition, Moore says, was communication.

“We were out early and often with the message that this is a growth story for the new Chubb: two very successful companies, both in market penetration and certainly financial strength, that could complement one another and push more product into the Canadian marketplace.”

Last year, Chubb launched a small business platform in the U.S., something Moore hopes Chubb Canada will be bringing to market in 2018.

With cyber security on the minds of many, Moore notes Chubb Canada is well positioned to help brokers ramp up their knowledge of cyber risks. She says Chubb has “on-the-ground experts in Canada” standing at the ready to educate brokers on Chubb’s cyber offering.

“I think that is where our brokers will be spending a fair amount of time over the next couple of years, learning the product and appreciating how they get in front of boards of directors and management teams to be able to sell this very needed coverage,” she says.

Continuing to invest in its broker channel will remain a key priority for Chubb in the years ahead.

“Chubb is very committed to the independent broker channel, specifically in Canada. We’re always looking for improved technology to work in concert with our brokers so there’s an ease of transacting business with Chubb.”

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